Australia , New South Wales Overview
Young Voices for AusBiz (YVAB) aims to empower young people by giving them a platform (in print, online, social, video and via podcast) where they can have their opinions heard in order to make a difference to the world. YVAB can also help boost the profile of companies – big, small or in the startup phase – by offering them professional media coverage.
The results would be two-fold in that the initiative can kickstart a young person’s career as a journalist, spokesperson, ambassador or politician, but also spread their story about important issues and companies doing great things – shining a light on real issues and the companies and organisations that can also work towards change and a better world for all.
For example, one of our very first entries is from a young woman who addressed the fact that all young women in the world should have access to menstrual hygiene, as by not having access to things such as tampons and pads, they can become unwell, be embarrassed, and basically not be given the same opportunities as other people in order to succeed. In the story, she details the many companies working to combat this issue, and so in turn, her story also creates amplification of other company’s goals of helping women around the world to have the same opportunities as others.
YVAB is an innovative business model because the platform is not only about giving young people from Australasia a platform to create change, but also educating them in journalism and being a thought leader.
It’s also a platform that can amplify the messages of charities, startups, organisations or other companies. For instance, our young content creators could write about new products, services and organisations helping impoverished societies, tying their goods and services into stories that make a difference, and are shared across many other platforms.
Education is key, and an aspiring writer or video maker from say, Vanuatu or Fiji, or an Indigenous community in Outback Australia, may not have the same opportunities for their voice to be heard, as a student from a private school who is given every opportunity to succeed. We are also reaching out to schools that cater for students with special needs – they may have had a bad upbringing, be blind or deaf. Through Young Voice for AusBiz, they can still have their opinion heard and their story told.
Not only are our content creators published, but the best content creators win a laptop, flights for an assignment, and an internship with Publishing ByChelle. Our team is dedicated to giving them the tools to kickstart their career.
Rewards
Media coverage on AusBizMedia.com - $1000.00
Media coverage on AusBIzMedia.com + social and print inclusion - $2000.00
Company campaign online, in print, on social, EDMs and Linkedin - $5000.00
Stretch Goals
Young Voices for Australasia- $200000.00
My vision as to how we will scale is to first launch YVAB it in NSW in Australia (one state at a time) in a range of different schools that have a wide diversity of students. This is being done now and it is gaining traction. We have one boarding school for children from the country/farms, an Indigenous/First Nations school, a Steiner school, one creative public school in an affluent area that is free to anyone. We have one school with students from difficult/challenged upbringings, and one catering for students with special needs such as blindness. Two top private schools are also coming on board. Once we have rolled it out in NSW, we will launch it in the other seven Australian states. After that, in the Pacific Islands (New Zealand, Vanuatu, Fiji, PNG, Tonga, Samoa etc) and then in Asia. So then it becomes Young Voices for Australasia. Then we can take things to a global level so that it becomes a network of young voices changing the world and how people consume mainstream media. We have the network to do this, as we also work with airlines and other companies to spread the word. We are also working with an Association of Independent schools and have access to schools across the Pacific Islands and Asia. We also have strong contacts in Indigenous Australia and New Zealand.
The people and the communities that YVAB can help is endless, because not only would our young content creators be given an opportunity to succeed as a thought leader, the content they create shines a light on other companies helping people across the world (in Australasia to begin with) living on less than $5 a day. The five categories that students can enter in, are all about topics that have the ability to create change in the world:
Politics
Culture
Environment
Human Rights
The Arts
The aim to to continue to grow our students so that they then grow up to create change, and then they can be the business owners creating change through things such as new schools, products to improve sanitation and poverty etc. It is a domino affect that YVAB can start.
The target audience is those who don’t have the opportunities that others do, and those who do, but who want to make a difference to the world and those who do not.
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