Luna + Sun ~ Bump Friendly Fashion to make you feel like Superwoman!

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AU$7069
Pledged of AU$7000.00
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Step 1: Specify your contribution amount for Luna + Sun ~ Bump Friendly Fashion to make you feel like Superwoman!

All or nothing. This project will only be funded if it reaches its goal by 26 September 2022 23:59 AEDT

Overview

Sustainable Clothing That Will Make You Feel Like Super Woman!

Luna + Sun is a sustainable fashion brand with garments made in Brisbane, Australia with 100% natural fabrics (no Polyester, Spandex or Elastane) which is better for you, bub and our environment.

We take a firm stand against fast fashion and the damage it creates and perpetuates.

At Luna + Sun, we’re also passionate about giving back.

We have already supported several not-for-profits such as Thread Together, The Rescue Collective, One Tree Planted, Peanuts Wellbeing Sanctuary, Happily Heifer After and Save The Children.

We partner with Mantua Sewing for some of our smaller items. Mantua Sewing is a Brisbane-based not-for-profit organisation who helps refugee and migrant women receive training and development to secure employment in clothing manufacturing and the fashion industry.

This project is to raise $8,500 to launch our new Amma Collection (Amma means Mother in Singhalese) that will consist of two ranges – one for everyday wear and one for effortless style when out and about.

If we achieve our target and launch our collection we will ALSO donate $10 from each sale of our clothing sold on our website to Every Mother Counts.  Every Mother Counts works to make pregnancy and childbirth safe for every mother, everywhere.

Why

Did you know that the majority of our clothes are made by people who aren’t being paid a liveable wage? This is one of the problems with fast fashion, an industry that exploits ordinary women like you and I, while pumping out wasteful amounts of clothing.

In Australia alone, over 6000kg of clothing is thrown into landfill every 10 minutes – and this doesn’t even include the wasted fabric from the design, pattern-making and cutting processes.

When it comes to fabrics, the fast fashion industry is guilty of using unsustainable materials, like polyester. Polyester might be long-lasting and durable – and that’s exactly what makes it damaging to the environment. This human-made synthetic fibre is NOT biodegradable and can sometimes take up to 200 years to decompose. Plus, when you wash it, you’re releasing thousands of microfibres into our waterways that pollute our oceans.

Not only that but polyester dyes, in particular, are toxic to humans with dye workers worldwide being reported with higher incidence of cancer and lung disease than in the general population.

When we learned this, we had to take a stand against contributing to these heart-breaking issues – and so Luna + Sun was born in late-2019.

At Luna + Sun:

  • All our clothes are manufactured in Australia. We’ve been accredited by Ethical Clothing Australia for all our processes, from start to finish, to ensure our makers are working in safe conditions and are remunerated in line with Australian standards.
  • Our Amma Collection is made from Organic Cotton and Linen and our products are manufactured from textiles made with natural plant-based fibres. They are all free from hazardous substances, such as toxic dyes and carcinogens, which ensures the safety of our customers and the environment.
  • We have an end-of-life program for Luna + Sun items. Through our new Facebook community group, we will also educate, create clothes swap events and provide options to help our community to keep all their clothes for longer. We also provide tutorials and tips on mending throughout the year.
  • We also partner with Upparel where clothing items can be sent to be recycled instead of ending up in landfill – we encourage our customers to do this even with non-Luna and Sun garments.

Who

I’m Teshani McManus and I’m the Founder of Luna + Sun. Although I have a background in Business Management and Science, I am most passionate about fashion and sustainability. These are the areas that inspire and drive me towards doing what I can to make the world a better place for my little one, Mya, and all the future generations that come after us.

Not long after starting Luna + Sun was when I found out I was pregnant with my baby girl. Pregnancy wasn’t going to stop me from pursuing my passions, but then COVID-19 hit. Much like many other small businesses, this stalled our plans and set us back. Nonetheless I continued to work.

While pregnant, I found there wasn’t a huge variety of ethically-made bump friendly lines that used 100% natural fabrics (so no Polyester, Elastane or Spandex) AND had items you can wear whilst pregnant, breastfeeding and beyond.

Luna + Sun is the way I hope to make a difference and I’m the woman-in-charge of our day-to-day operations, from clothing and apparel design, social media, creating weekly newsletters, marketing, order fulfilment, and down to responding to all customer enquiries.

I’m not only committed to creating a beautiful, inspirational slow fashion brand – I also want to keep building our community where we educate, support and uplift each other, especially as motherhood can be lonely. We currently have an amazing community and I’m excited to see it grow.

To do this, we are launching a new collection – our Amma Collection (Amma means Mother in Singhalese) that will consist of two ranges – one for everyday wear and one for effortless style when out and about.

How

Our Amma Collection will be made on a pre-order approach to reduce waste.

In this Collection, we have 4 items:

The Lalani Tee – perfect for breastfeeding everywhere. 

It feels like a big hug around your bump and has a second layer that opens at the front with a discreet, easy-feeding access. Made from 100% Organic Cotton Jersey and free from harmful chemicals.

Available in sizes 6-18 and in Black, White, Navy or Grey.

Please see the reward section for photo’s of the colours and scroll down to see our sizing chart.

The Gimhani Pants –  the ultimate pants through pregnancy and beyond

Made with 100% breathable, lightweight organic cotton knit fabric, these pants have a belly support panel and are C-section-friendly.

Available in sizes 6-18 and in Black, Chocolate, Olive, Blush, Mulberry or Lilac.

Please see the reward section for photo’s of the colours and scroll down to see our sizing chart.

The Sirima Dress – a versatile long 100% linen smock

A beautiful smock dress in 100% linen with gorgeous puff sleeves and a two-tiered gathered skirt. The dress is roomy which makes it perfect for pregnancy, it has a front button opening which makes breastfeeding easy and it looks amazing paired with a belt for special occasions. Backers can choose between a lightweight and midweight linen.

Available in Midweight:

Terracotta, Seaweed, Iris or Turmeric.

Available in Lightweight:

Seaweed, Black or Salmon.

Please see the reward section for photo’s of the colours and scroll down to see our sizing chart.

Available in sizes 6-18.

The Ramani Dress – the dress for comfort and style, all at once

This sophisticated dress features beautiful puff sleeves, a collared knee-length design with pockets and is tiered throughout with mid-weight gathering. The front button opening makes breastfeeding easy.  Our lightweight fabric is also lined to ensure it isn’t see through.

Available in Midweight:

Terracotta, Seaweed, Mustard, Olive

Available in Lightweight:

Seaweed, Black, Turmeric, Salmon, Pine

Available in sizes 6-18.

Please see the reward section for photo’s of the colours and scroll down to see our sizing chart.

A note about labels and packaging:

At Luna and Sun, we package all our items with beautiful 100% compostable and recyclable tissue paper by Better Packaging Co.  All our swing tags and thank you cards are also made using 100% recycled paper.

Call To Action

We are asking for your help to launch our Amma Collection to continue standing against fast fashion, while supporting all mothers.

If we achieve our target and launch our collection, we will ALSO donate $10 from each sale of our clothing sold on our website to Every Mother Counts.

We have 9 levels of pledges and have put together some amazing rewards for you!

Timeframes-

As soon as we reach our goal we will send the order to production.  Production times can range from 4-8 weeks and we will let you know the exact timeframe once we reach our goal.  For an estimated timeframe please see the timeline below.

For the E-book, cushion covers, tote bags and vouchers you will receive these as soon as we reach our goal.

Price Transparency-

As you can see it is costly to produce a new collection especially for small sustainable businesses.

Please see below a break-down of our costs:

Sizing Guide

Here’s some tips to help you find your perfect size: 

Bust 

For bust measurements we recommend you measure from the fullest part of the bust.

Waist 

For waist measurements we recommend you measure your natural waistline.

Hips 

For hip measurements we recommend you keep your legs together and measure around the fullest part of your hips and rear.

We are always happy to help you with any sizing questions that you have so please email us at [email protected] if you have any questions.

Feedback-

This collection has gone through rigorous testing on a variety of shapes and sizes as well as pregnant and breastfeeding mum’s.

We’ve had such great feedback and you can read below what some of the women who tested our items have said.

Rewards

How to Survive and Thrive in Your Fourth Trimester E-Booklet - $20.00

Limited: 99 left of 100

Pledge AU$20 or more

  • ‘How to Survive and Thrive in Your Fourth Trimester’ E-Booklet. This booklet has been created along with help from mothers, mothers in business, midwives and more in the Luna + Sun Community.
  • Digital thank you card

Available quantity: 100

Estimated delivery: September 2022

A beautiful Zero-Waste Cushion Cover - $50

Limited: 12 left of 15
A beautiful linen zero-waste cushion cover made from fabric offcuts from our recent production runs.
● Digital thank you card and a massive virtual hug!
Available quantity: 15
Estimated delivery: October 2022

Organic Cotton Zero-Waste Tote Bag - $75

Limited: 8 left of 10
A zero-waste tote bag made from 100% organic cotton fabric offcuts by our social enterprise partner, Mantua Sewing.  Mantua Sewing are a Brisbane based Social Enterprise that provides local, ethical and high quality design and manufacturing services for Australian brands by drawing on the sewing skills and passions of women from refugee and migrant backgrounds.
Currently selling on our website for $119.99.
● Digital thank you card and a massive virtual hug!
Available quantity: 10
Estimated delivery: October 2022

$120 Luna and Sun Voucher - $100

Limited: 17 left of 30
$120 Luna and Sun Voucher, value for one year and valid across all collections
● Digital thank you card and our ‘How to Survive and Thrive in Your Fourth Trimester’ E-Booklet
Available quantity: 30
Estimated delivery: October 2022

Lalani Pregnancy and Nursing Friendly Blouse (Early Bird- valued at $189) - $149

Limited: 47 left of 50
Our Lalani Pregnancy and Nursing Friendly Blouse, made from luxurious and soft GOTS Organic Cotton with stretch for growing baby bumps.
It feels like a big hug around your bump and has a second layer that opens at the front with a discreet, easy-feeding access.  Made from 100% Organic Cotton Jersey and it is free from harmful chemicals.
 They can also be worn after you have finished your breastfeeding journey as they are so comfortable and made to last.  These beautiful blouses will sell for $189.99 so you will receive this at a heavily discounted price if you back us now! Available in sizes 6-18 in Black, White, Navy or Grey
You will also receive a digital thank you card and lots of virtual love.
Available quantity: 50
Estimated delivery: November 2022

Gimhani Pants (EARLY BIRD valued at $299) - $200

Limited: 49 left of 50
Our Gimhani Pants, valued at $299.99, are made with 100% breathable, lightweight organic cotton knit fabric and these pants can be worn through pregnancy and beyond. They have a belly support panel that changes with your body and are C-Section friendly with no uncomfortable elastic. Available in sizes 6-18 in Black, Olive, Chocolate, Lilac, Mulberry and Blush.
● Digital thank you card and unlimited good vibes.
Available quantity – 50
Estimated delivery – November 2022

Sirima Dress (EARLY BIRD valued at $349) - $250

Limited: 45 left of 50
Pledge AU$250 or more
Our Sirima Dress, valued at $349.99. A beautiful smock dress in 100% linen with gorgeous puff sleeves and a two-tiered gathered skirt. The dress is roomy which makes it perfect for pregnancy, it has a front button opening which makes breastfeeding easy and it looks amazing paired with a belt for special occasions. Backers can choose between a lightweight and Midweight linen.
Available in Midweight:
Terracotta, Seaweed, Mustard, Olive
Available in Lightweight: Seaweed, Salmon, Iris or Black
Available in sizes 6-18.
● Digital thank you card and endless virtual hugs.
Available quantity – 50
Estimated delivery: November 2022

Ramani Dress (EARLY BIRD valued at $389) - $269

Limited: 42 left of 50
Pledge AU$269 or more
  • Our Ramani Dress, valued at $389.99. This sophisticated dress features beautiful puff sleeves, a collared knee-length design with pockets and is tiered throughout with mid-weight gathering. The front button opening makes breastfeeding easy. Backers can choose between a lightweight and midweight linen.
Available in Midweight: Terracotta, Olive, Mustard, Seaweed Available in Lightweight: Terracotta, Black, Mustard, Seaweed, Salmon, Iris Available in sizes 6-18.
  • Digital thank you card and good karma credits x infinity.
Available quantity – 50 Estimated delivery: November 2022

The Ultimate Mum to be Package - Valued at $713 - $550

Limited: 25 left of 25
Pledge AU$550 or More (The Ultimate Mum to be Package)
  • Lalani Blouse + Gimhani Pants + Postpartum Bath Salts + Skin and Scar Oil + Breastfeeding Scarf, valued at $713
**A note for all pledges: The ‘rewards’ you receive for backing Luna and Sun will be fully funded by this campaign and as they are not ‘purchases’ in the traditional sense we do not offer refunds on these items. However, in the unlikely event that the product you received is damaged or doesn’t fit you, we will offer an exchange. We greatly appreciate your understanding and are eternally grateful for the support you have given us.

Stretch Goals

Luna + Sun environmentally-friendly Postpartum Recovery Packs - $15000.00

Luna + Sun environmentally-friendly Postpartum Recovery Packs

To celebrate a fully funded project and hitting our stretch goal, we will create postpartum recovery packs and include them as a gift for anyone pledging more than $550.  They will include our new 100% Organic Cotton Breast Pads, Ultra Comfortable Pregnancy Socks, Breastfeeding scarves and other essentials to help mother’s whilst they are recovering and breastfeeding to have the ultimate comfort whilst also being environmentally friendly.

These will also be included as part of Luna and Sun’s regular product lineup.

Reader Interactions

Comments

  1. Katee Maree Grover says

    Hello Teshani,
    As alway i love supporting your brand. Im after the Ramani dress size 12 in the lightweight salmon. I hope you reach your goal lovely.
    Xx

    • Teshani_McManus says

      Hi Katee,
      Thank you so much for all your support it really means so much to me 🙂 That’s such a great choice I’ll note that down. Have a lovely week and thank you again for all your support xx

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